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Conversion Rate Optimization Solutions

Smart Design That Converts.

Tired of guessing what good design is? It's time to start making data a bigger part of your strategy.

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Partners First

Are you spending a ton on ads with little to show for it?

A poorly optimized website is a cash-burning machine.

 

Without testing, at best you're leaving money behind, at worst you're leaving potential customers with a terrible first impression.

 

You need a partner that understands the delicate balance between design and science in order to turn your website into an asset rather than a liability.

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Trusted By

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Here To Help

Three ways we help companies like yours succeed

Built for speed

In 2024 customers don't have time to spare.

 

If your website is slow, you are immediately leaving opportunity (and money) behind.

 

You need to partner with a CRO agency that can optimize your website for customers and speed scores alike.

Speed-Graphic

47% of visitors expect a webpage to load in 2 seconds or less. Our average WordPress website achieves a 93% lightspeed score and loads in 1.7 seconds.

Source: CloudFlare

Audience-Graphic

Understanding the big Picture

In order for your website to succeed, you need the right foundation.

 

Understanding your current customers will be the key to gaining new ones.

 

You need a partner that can quickly understand your business and what motivates your customers.

"We’ve seen an increase in average order value. There’s also been an uptick in the website conversion rate of visitors to buyers. I frequently get compliments from customers on how easy our website is to navigate and to find exactly what they're looking for."

Chauncey Twine, VP of Ecommerce at Briogeo

Conversion Focused Copywriting

People make buying decisions based on emotions.

 

Then they apply logic to justify those emotional decisions.

 

You need a partner that understands how to write copy to build trust, establish authority, and tap into what your customers desire.

Voice-SVG

“The site has truly helped bring in higher quality leads.”

AgAmerica-Desktop-Headshot

Donya-Faye Wix, Senior Marketing Manager at AgAmerica

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Key Results

Numbers that matter

We don't just deliver great designs, we deliver real results.
On average, our CRO clients experience these results…

+83.6%

Monthly Website Visits

+94.5%

Increased Conversions

+91.2%

Leads Generated

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OUR WORK

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Act now

Be Better Than Good Enough

You've built an amazing business—don't settle for a below-average website. It's time to build something better.

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Services

Key Content Strategy Capabilities

Services Offered

Platforms Supported

Industries Helped

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FAQS

The Top Conversion Rate Optimisation Questions We're Asked

What does a conversion rate optimization service cost?

 

Our average website re-build averages $75,000-$150,000. This is a one-time, fixed fee cost that includes:

  • Digital Strategy
  • UI/UX Design
  • Full-Stack Web Development
  • Copywriting
  • Graphic + Asset Creation
  • Data Entry + Migration
  • Technical SEO Optimization
  • Analytics + Goal Setup
  • UI/UX Guidelines
  • Editors Guidelines
  • Full Ownership of Design + Development
  • Upon Completion
  • 2 Weeks Post-Launch Support

If you're curious about what your project may cost, check out our project calculator.

What types of companies do you work with?

 

Our typical customer is a mid-market business making $25-$250m / year.

We most often work in the following industries:

  • Construction
  • Education
  • FinTech
  • Healthcare
  • Professional Services
  • Retail + Consumer Goods
  • SaaS

How long does it take to build a website?

 

From start to finish, our average full website re-build takes 6 months to complete.

What results should I expect?

 

Results will vary based on specific goals and your industry.

However, on average, our websites...

  • Are effective for 56% longer
  • Convert 82% better
  • Create a 24% lift in organic search results

Do you offer support after the website has launched?

 

Yes!

We have a dedicated support team in-house that can handle anything from routine support updates to full-feature launches for existing websites.

For The Extra Curious

What is Website Development?

 

Website development is the process of us creating your website with the help of computer languages, frameworks, and other tools. It involves making and managing the back-end and front-end parts of a website so it works, is easy to use, and can be reached by anyone. Where website design emphasizes the experience of the user (the person visiting your website), web development focuses on the site’s functionality across every aspect. 

Our team of skilled website developers excels in the following web development disciplines.

  1. Front-end web development
  2. Back-end development
  3. Full-stack development

What is your website development process?

 

Our web development process helps align development resources, your company goals, and your team members to ensure all aspects of the project are addressed and launched on time.

Here are the steps in our website design and development process:

  1. Research
  2. Information architecture
  3. Wireframes
  4. Design
  5. Content
  6. Development
  7. Quality analysis
  8. Launch

Research

Research is the first phase of our web development cycle. It includes:

  1. Initial research
  2. Information gathering
  3. Expectations

During our evaluation process, we'll figure out what features your site needs to have to maximize revenue and meet your business requirements. During this phase, we look more closely at each of these features to confirm their scope and find any other needs that weren't talked about or listed in the initial proposal.

Information Architecture

Information architecture is the structure by which the information on your website will be organized. By mapping everything out, we will help you visualize how and where content and information appear on your website.

We make sure your site is structured for both users and search engines by evaluating and potentially restructuring the information architecture, and we will develop a roadmap for how to build and structure the site moving forward.

Wireframes

Once the required page templates have been identified, we proceed to wireframes. Wireframes are "back of the napkin" sketches depicting the structure of a page template. It employs black-and-white page elements to provide a sense of where page components will be placed on a page so that users can react and adjust as necessary.

The Importance of UX and UI Design

UX and UI design are crucial to the success of any website. When creating a responsive design with a unique look, our UX designers refer to your brand guidelines in order to ensure all visual elements, including colors, logos, graphics, and more, are perfectly cohesive with your company's messaging, identity, and overall aesthetic.

Taking the time to make sure the website is easy to navigate and all design elements reflect your brand will help craft a seamless user experience your customers can easily identify and interact with.

Web Design

When approaching website design, we consider your target audience. Through a series of workshops that reveal more about what your customers want and need, we work with you to figure out how to create the best user experience and interface design.

We make sure to fine-tune your site's information architecture and write compelling messaging that grabs users' attention and shows what your brand is all about.

We use best practices for search engine optimization (SEO) to raise the profile and visibility of your company in search results.

Design elements are carefully chosen to give the site a unique look and make it easy to find content and products. Back-end and front-end design work together to make sure the whole site runs smoothly.

Creating Content

As our team creates wireframes and designs, it’s time to get the content ready for injection into your new site design.

Content consists of copy, images, graphics, or other design elements. Our team can handle content creation, or can work with your existing marketing team to ensure that the content they create is aligned with our shared goals.

To better organize your content, we create a content plan that includes each page on the site that needs to be loaded, links to relevant content and creative deliverables, and status columns to monitor content management and loading.

Web Development

Web development includes web design but goes far beyond it. Here are some of the important subdisciplines our professional web developers work within:

  • Database architecture involves database management systems like MySQL, MongoDB, or PostgreSQL to design and implement database structures and integrations that power your website.
  • Front-end web development is when HTML and CSS and JavaScript are used to make the parts of your website that your users interact with.
  • Back-end development involves a programming language of choice like PHP, Python, Ruby, or Java to build the logic that runs the store on the server side.
  • Full-stack development means working on both the front-end and back-end parts of the website.
  • Web security is the process of keeping tech sites safe from attacks, data leaks, and other security risks. Web security must be integrated into the web development process.
  • Performance optimization is the process of making websites and web apps run faster and work better by optimizing code, shrinking file sizes, using caching, and other methods.
  • Content management systems (CMS) let you control the content and functionality of online stores using platforms like WordPress.
  • Transactional development involves the integration of payment gateways, subscriptions, and other tech features to enable transfer of funds, delivery of services, and other activities necessary to ecommerce store or other online business.

Security, site speed, third-party integrations, search engine optimization, and flexibility are paramount for mature businesses. Our designers and developers create custom solutions tailored to address these needs and more. We pair website development with a focus on branding, design, and conversions.

Huemor is one of the leading web development companies that specializes in creating custom online stores for businesses of all sizes. We focus on delivering exceptional user experiences and results-driven solutions.

We develop custom websites on WordPress and Shopify. Our team of expert strategists, developers, designers, and project managers work closely with clients to understand their unique needs and create websites tailored to their specific goals and requirements.

Testing and Quality Assurance

Throughout our web development process, our team will put a lot of focus on quality assurance (QA). A comprehensive QA audit checklist is completed to ensure your site meets or exceeds the standards of an efficient, fully functioning modern web.

We care about your website's visitors having a positive experience, regardless of the device they're using to access it, which is why our checklist includes:

  • Cross device testing
  • Browser compatibility testing
  • Bug testing
  • Process testing
  • Content formatting

During our website development process, our team checks the website to ensure it is functioning properly ahead of launch. We ensure that your website works from a technical perspective and from your customers' side. We verify that the content on your web pages is accurate, on brand, and grammatically correct.

Website Launch

The launch of your new site is an exciting milestone, but our development job is not done yet. There are still some tasks that we need to complete post-launch to ensure that everything runs smoothly.

  • We go through a technical checklist and make sure the site is running properly.
  • Our team will make sure the migration strategy is working as it should and your new site is being indexed appropriately.
  • We check that all of your new site's tracking and data are accurate by making sure all of your goals are being triggered and that all of your configurations are correct.

Once the site launches, we keep an eye on your website and perform regular website maintenance. It is important to make sure the new site matches the expectations of your users, is easily found on the world wide web, and is tracked and measured accurately for data-driven decision-making.

Why Not Choose Custom WordPress Development?

 

We build the world’s best WordPress websites for companies large and small across all industries. Whether you need us to build you a WooCommerce store or you need a high-converting WordPress site for your agency, we can make it happen.

Here are a few of the WordPress services we offer:

We build award-winning corporate websites, non-profit websites, and ecommerce stores on WordPress, and we’d love to work with you.

What Can Custom Shopify Development Do for Your Business?

 

Shopify is a leading ecommerce platform, and our digital agency is a Shopify Plus partner. We’ve built award-winning Shopify stores for beauty brands, apparel companies, and B2B companies, to name a few. Whether you’re looking for a redesign of your current Shopify store, or are looking to launch a new brand, we can help. Our custom web design and development solutions will give you a responsive website that communicates your brand’s value and drives revenue.

Here are some of the Shopify services we offer.

How can smart web development services support my business's growth?

 

Your company is awesome, and your site should be just as amazing. Our full-stack developers use the latest web technologies and web development tools, to give you nothing but the best responsive web design.

  • Technical strategy. We help organizations of different sizes, verticals, and industries find the right web development and website redesign solutions for their business objectives. Whether you need Shopify development or WordPress development services, we have the expertise to make your site work for you.
  • Third-party integrations. Our software engineers can coordinate with your online marketing team to integrate your CRM, marketing automation, business intelligence, web and mobile interfaces, and data analytics. From ecommerce development to B2B websites, we'll ensure that all your efforts are harnessed in the right direction.
  • Website management and maintenance. Updating a website should be easy. Whether you have an ecommerce store or a SaaS website, you’ll be able to edit your site without needing to learn programming languages. Our custom themes allow you to make content updates on the fly.
  • Conversion optimization. Improving the user experience and design of a website to increase the number and percentage of visitors that take a desired action, such as requesting a demo, buying a product, or signing up for a newsletter.

What is the Difference Between Web Development and Web Design?

 

Both web development and web design involve making a website, but there are important differences between the two. Let’s take a closer look at the difference between web development and web design:

Web Designers:

  • Our web designers design everything a user encounters when using a website or piece of software. This includes the layout, the colors, the fonts, and the usability.
  • We participate in either one-on-one client interaction during the design process or team client vision development.
  • Our web designer team constructs wireframes and prototypes to try out design concepts; provide feedback on visual elements such as logos, brands, and styles.

Web Developers:

  • Our web development teams build websites, creating the code that runs a website, whether it's client-side or server-side.
  • Our web developers bring to life the website design parameters from the design team.
  • Our development skills include being the best at a variety of programming languages, including HTML (HyperText Markup Languages), CSS, PHP, and JavaScript but also extending to other languages (Ruby, C/C++, Python), frameworks, and libraries.

For more on this topic, read our article about all the differences between web development and web design.

Which language is best for web development?

 

There is no single best language for web development. Our team works closely with you to determine the best languages for your web development based on the requirements and goals of the project we’re doing for you and the types of web solutions we’re implementing.

For example, HTML, CSS, and JavaScript are essential for front-end development and form the basis of most websites or web applications.

On the back-end web development side, languages like Python, PHP, Ruby, Java, and Node.js each have their strengths. Python is known for its readability and versatility, while PHP is popular for its extensive support and ease of use.

 

What is a web developer's job?

 

The job of a web developer is to build and maintain websites. They are also in charge of the site's technical details, such as its speed and its ability to deal with a high volume of visitors.

 

What type of web development do you offer?

 

We offer a wide range of web development services that leverage the skills of our software engineers and full-stack developers. Our customized web services span both the frontend and backend of your website and its needs.

Our services include:

Our websites are conversion and lead generation machines.

If you’re looking to grow your business and have any questions about the services we offer, feel free to contact us anytime. We would love to have a chat.

 

Do you do game development?

 

While we do not offer game development services ourselves, we have a strong network of professional agencies that specialize in this area. If you need help designing and building  a game application, we'd be happy to put you in touch with one of our trusted partners to make sure you get the high-quality game development services you're looking for.

 

What kind of website support do you offer?

 

Our dedicated team of support professionals delivers the highest level of customer service. We understand that you rely on your website functioning smoothly 100% of the time, so we are here to make sure it does!

We strive to ensure that our clients have access to their website data, resources, and applications consistently and without interruption. Our top priority is ensuring complete reliability and availability for all our customers.

From resolving technical issues to regularly updating the look and feel of your website, our website support services include:

Need website support? Get started today!

 

Do you help with mobile app development?

 

Mobile development is not our core focus, but depending on your needs, a web application could potentially be included as part of the scope definition.

If we feel that your custom software and mobile application needs are beyond what we can reasonably fulfill, we’re happy to make an introduction to one of the trusted web app developer agencies in our network.

 

Do you teach web development courses?

 

We don’t teach web development courses. We are a corporate web design and development company with a focus on executing at the highest level for our clients. There are many great web development courses available on such platforms as Udemy and Coursera.

 

Which web development tools does your team use?

 

We use a variety of web development tools and technologies to build high-quality websites.

Here are some of the key tools we use during our process:

  1. Front-end frameworks and libraries like React, Vue.js, and Angular for building user interfaces..
  2. Back-end frameworks like Node.js, Ruby on Rails, and Laravel for building web APIs.
  3. Content management systems (CMSs) such as WordPress for creating and managing website content.
  4. Development tools such as Visual Studio Code, Sublime Text, and Atom for coding, debugging, and testing.
  5. Cloud platforms such as Amazon Web Services (AWS) and Microsoft Azure for deploying and scaling web applications.

 

What are HTML tables and forms?

 

To fully grasp the fundamentals of HTML coding, you must first understand the three building blocks, which are:

  1. Tags
  2. Elements
  3. Attributes

HTML tables are a method of organizing and presenting data on a web page in a structured, grid-like format. Tables are made up of rows and columns, which form cells that can hold data, text, or images.

HTML forms are essential components of all websites, allowing you to input and submit data. Text fields, checkboxes, radio buttons, dropdown menus, and submission buttons are common input elements in forms. They facilitate user interactions by enabling tasks such as account registration, data collection, and search queries, ultimately improving a website's user experience and functionality.

 

Do you offer software development services?

 

We provide any software development services that are needed to build your website. Beyond that, we don’t specialize in mobile app design, SaaS product development, or other software development services. We’re happy to refer you to a trusted partner, though.

 

What are the most important CSS properties?

 

Here is a list of the most useful cascading style sheets (CSS) properties every web developer should know:

  1. Display
  2. Width and height
  3. Margin and padding
  4. Border
  5. Floats
  6. Color
  7. Background
  8. Font

 

Do your web developers use HTML, CSS, and JavaScript?

 

Yes, our web developers use HTML, CSS, and JavaScript, as these are the foundational technologies for building websites and web applications.

HTML is used for creating the structure of your web page, CSS is used for styling the visual appearance of the page, and JavaScript is used for adding interactivity and dynamic functionality to the page.

Our developer may use a front-end web framework as well as libraries like React, Vue, and Angular to speed up development and improve functionality.

 

What is a JavaScript framework?

 

JavaScript frameworks are pre-built JavaScript libraries and developer tools that make web application development easier and faster. They provide reusable code, established patterns, and robust functionality, allowing developers to more efficiently build complex, feature-rich applications.

 

Do you offer digital marketing services?

 

We do provide some marketing resources, but we are not a full-service digital agency. We are mainly a corporate web design and development company. We know a lot of good digital marketing firms that we can recommend to you.