Startup Website Design

Our team and services can be tailored to the needs of startups across a multitude of industries. Whether you’re a tech startup, a software startup, or some other type of startup, we can build you an amazing website. However, due to the depth of our process and average project cost, our ideal startup client will be funded vs bootstrapped.

Our average startup website build averages $75,000-$125,000 based on the size and complexity of the site. This is inclusive of a two-day strategy workshop, full UI/UX design, custom theme development, content marketing, and on-site SEO. For a more accurate estimate, be sure to check out our project calculator.

If you're not looking to redesign your entire startups website and would rather improve on your existing website, we offer Grow packages starting at $5,000/month. You can find out more about that here.

Everyone has different business goals. Here's how we typically decide what service our clients are a better fit for:

Build engagements are best for startups undergoing a major rebranding, looking to migrate from a different platform or content management system (CMS) or have larger, structural issues with their current website.

Grow engagements are best for startups that have an established website they’re comfortable with and are looking to increase conversions, sales, and improve overall customer experience.

Our website design company has designed a 6-month roadmap to study your website traffic, observe issues/opportunities with user experience, identify quick wins, and systematically execute and measure improvements to the site.

This roadmap will help ensure your responsive website is optimized for maximum impact and ROI.

Month 1 - CRO Audit

Through a mix of user testing and data analysis, we'll perform a CRO audit of your current website. We'll focus on mobile, desktop, and performance opportunities. Some of the key things we'll identify are:

• Priority levels
• Problems/opportunities
• Potential solutions
• Issue types (design, technical, conversion, internal)
• Bucket (quick win, test, other)

Month 2 - Roadmap + Quick Wins
Our teams will collaborate by taking our findings and creating a 6 month Grow roadmap. From this, you'll have a clear understanding of where we're going to have the biggest impact. This month we'll also focus on executing the quick wins adjustments.

Months 3 - 6 - Improvements, Testing, and Reporting
Our dedicated and professional team will systematically perform conversion tests and make website improvements that result in higher conversions and increased revenue. Walking you through the how, why, and impact, every step of the way.

Our build engagements typically last 4-6 months and cost $50,000-$100,000 USD.

Project Kick-off
We start with an in-person or virtual project kick-off that often takes place over the course of 1-2 days. In this kick-off, our team will perform a series of exercises to better understand your brand, your customers, current challenges with your existing website, and goals for future growth. Following best startup design practices, we'll also dig into things like website structure, basic functionality and user interfaces, web accessibility, SEO strategies, homepage design, color scheme, and responsive design.

Strategy & Design
We'll then create a series of documents such as a key takeaways document, user personas, user flow charts, initial website wireframes, and mood boards.

Based on our research and observed user behavior we'll iterate with your team in a collaborative fashion to create a startup website design that both you, and your customers will love.

Development & QA
After we've both arrived at a point with the visual design where we're completely satisfied we'll transition over to development. Our startup website design team creates comprehensive visual guidelines for our development team to execute. Whether we’re creating a more minimalistic design or something loud and bold, your new style will draw attention and stay true to your brand personality.

Our approach to QA has five layers:

• A round of technical QA is performed by your web developer.
• A round of visual QA performed by your UI/UX professional designer
• A round of functional QA performed by a quality analyst
• A round of holistic QA performed by our broader team
• A round of holistic QA performed by your team

This multi-layered approach ensures our website's launch and performs flawlessly on day one.

Yes, we can migrate your startup website to a new platform.

Our website design company helps startups migrate between different CMS platforms quite frequently.

Our experts will handle the data migration of posts, custom post types, taxonomies, users, as well as third-party integrations with your CRM, ATS, IMS, and other order management systems.

If you're just launching your startups, we can assist with your website setup and consult on best practices.

We predominantly design startup websites for SaaS companies, healthcare companies, beauty/wellness brands, and technology companies but have experience across a number of other categories.

To get a better sense of who we’ve worked with, check out our client list.

Currently, we offer a limited range of digital marketing services including:

• Paid advertising (Google, Facebook, Instagram)
• Search engine optimization

We are a website design and development agency first and foremost, but we collaborate with a variety of partners who specialize in areas such as marketing automation, graphic design, product design, social media, web application, and content marketing (we create excellent startup company website content). Whether you need a logo designer, a full stack developer, or a user experience expert, we have them on our team.

We're also totally comfortable collaborating with your existing teams on your ongoing marketing strategy.

If you have needs we’re not able to fill, such as for a mobile app developer, a partner to handle press releases, or someone to create a digital product, we’re happy to connect you with one of our highly-qualified marketing agency partners.

We have a few different precautions in place to ensure the startup websites we build are safe:

• All employees use password encryption to receive and share log-in information
• We limit the number of third-party dependencies to their bare minimum
• Core and plug-in updates are performed frequently to mitigate the risk of vulnerabilities
• Third-party traffic intermediaries (such as CloudFlare) are used block and prevent malicious attacks on the site

Absolutely. In fact, over 90% of our website redesign clients transition into long-term support clients. To learn more about our offerings regarding support, follow this link.

If you're looking to create a startup website, one of the easiest ways to do it is to use a website builder. Website builders are tools that allow you to create a website without having to code it. All you need to do is enter your website's content and information into the website builder, and it will take care of the rest. Plus, website builders are typically very user-friendly, so you don't need any technical expertise to use them.

Of course, there are other ways to create a website for your startup.

If you're more technically inclined, you can always code the website yourself or hire a web developer to do it for you. However, site builders are usually the quickest and easiest way to get your startup website up and running. And since time is often of the essence for startups, website builders can be a great option. A skilled user can create a website that looks and feels like it was designed professionally from scratch.

Your startup website is one of your most important tools for attracting potential customers and investors. It needs to build a sense of trust, look professional and polished, and have a strong focus on your unique value proposition.

Make sure the website has a modern and clean design. Potential customers are more likely to trust a site that looks professional and up-to-date.

Finally, don't forget the basics. The best startup websites include clear contact information, easy-to-use navigation, relevant content, social proof, and a highly-visible call to action (CTA) button.

By following these guidelines, you can create a startup website that will help you attract new customers and grow your business.