B2B Web Design Agency
B2B Websites that Drive Revenue.
Are you tired of your lackluster website? It's time to build a site customers will remember.
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Your Website Is Your Marketing Foundation.
Investing in digital marketing without having a great website will only result in lost time, lost revenue, and poor brand perception.
Once your website is ready for prime time, you need to make sure that search engines give it the attention it deserves!
Ready to take advantage of SEO strategy?
Good, because we're ready to help.
Services
Key Content Strategy Capabilities
Services Offered
Markets Served
Platforms Supported
Industries Helped
FAQS
The Top B2B Website Questions We're Asked
What does a B2B website cost?
Our average website re-build averages $75,000-$150,000. This is a one-time, fixed fee cost that includes:
- Digital Strategy
- UI/UX Design
- Full-Stack Web Development
- Copywriting
- Graphic + Asset Creation
- Data Entry + Migration
- Technical SEO Optimization
- Analytics + Goal Setup
- UI/UX Guidelines
- Editors Guidelines
- Full Ownership of Design + Development
- Upon Completion
- 2 Weeks Post-Launch Support
If you're curious about what your project may cost, check out our project calculator.
What types of companies do you work with?
Our typical customer is a mid-market business making $25-$250m / year.
We most often work in the following industries:
- Construction
- Education
- FinTech
- Healthcare
- Professional Services
- Retail + Consumer Goods
- SaaS
How long does it take to build a website?
From start to finish, our average full website re-build takes 6 months to complete.
Do you offer support after the website has launched?
Yes!
We have a dedicated support team in-house that can handle anything from routine support updates to full-feature launches for existing B2B websites.
What results should I expect?
Results will vary based on specific goals and your industry.
However, on average, our websites...
- Are effective for 56% longer
- Convert 84% better
- Create a 24% lift in organic search results
For The Extra Curious
What Is A B2B Web Design Agency?
A B2B web design agency specializes in creating custom websites specifically tailored to the needs of businesses that serve other businesses. These agencies understand the unique challenges and goals associated with B2B marketing, ensuring that their designs are optimized for lead generation, client engagement, and brand promotion.
One key aspect setting B2B web design agencies apart from others is their focus on delivering outstanding user experiences tailored to decision-makers within target organizations.
They prioritize website aesthetics while integrating functionality like intuitive navigation or SEO-friendly design elements crucial for gaining visibility online.
As part of their service offering, some leading B2B web design agencies also provide digital marketing solutions such as search engine optimization (SEO), pay-per-click (PPC) advertising campaigns or social media management services alongside core website development competencies.
What are the importance of B2B web design?
B2B web design is vital for increasing visibility, delivering outstanding user experience, and reaching new markets.
Increasing Visibility
In today's competitive digital landscape, increasing visibility is a crucial aspect of B2B web design. As marketing managers aim to attract new clients and retain existing ones, it's essential to ensure your website stands out among the competition.
A well-designed site not only captures the attention of potential customers but also ranks high on search engines like Google.
One example of an SEO-friendly design element is breadcrumb navigation, which helps users easily navigate through your site. Incorporating keyword-rich content throughout each webpage further enhances its findability on search engine results pages (SERPs).
In addition to these tactics, investing in paid advertising campaigns such as Google Ads and Facebook Ads can help boost your online presence even more by targeting specific audience segments relevant to your business offerings.
Offering valuable content that addresses the pain points and challenges faced by prospects also plays a significant role in driving increased visibility for B2B websites.
This includes creating insightful blog posts, informative whitepapers or case studies along with engaging video content showcasing company expertise in solving industry-related issues- all aimed at resonating with target audiences while improving overall website credibility and authority within SERPs rankings.
Delivering Outstanding User Experience
Delivering an outstanding user experience is paramount for B2B web design agencies in today's digital landscape.
One aspect of providing an exceptional user experience is to ensure responsive design across multiple devices, allowing visitors to easily gain access to the website on desktops, tablets, or smartphones.
Additionally, creating intuitive navigation with features like breadcrumb navigation makes it simple for users to find relevant information without getting lost or overwhelmed.
Moreover, incorporating subtle effects and animations can further enhance engagement without detracting from the main content. By partnering with a proficient B2B web design agency like LFORM DESIGN or GoingClear, marketing managers can capitalize on these elements while maintaining focus on conversion-focused design strategies tailored specifically for their business objectives.
Reaching New Markets
Expanding into new markets is a key benefit of having an effective B2B web design. Your website acts as your virtual storefront, allowing you to showcase your products or services to potential clients around the globe.
For instance, GoingClear is well-equipped to help B2B companies seeking to expand their business through seamless website redesigns and custom development projects that cater specifically toward reaching out to new demographics.
With user-friendly interfaces combined with fast page load times, optimized web codes, and results-driven designs aligned with each client's unique goals; partnering with top-rated agencies like LFORM DESIGN or Digital Silk provides businesses invaluable assistance in harnessing the power of digital transformation towards expanding market reach.
What are the latest trends in B2B website design?
B2B web design is continually evolving to keep pace with changing user needs and preferences. To stay ahead of the game, B2B web design agencies must incorporate the latest trends in their website designs.
One key trend is minimalism, which involves using only essential elements such as images and text on a website's homepage for a clean, uncluttered look.
Another popular trend in B2B web design is motion graphics that convey information through short animations or videos instead of long paragraphs of text.
Finally, we are seeing an increase in websites utilizing white space effectively - providing ample padding between elements so that website visitors can focus on what matters most: your message! By these new trends incorporating into their portfolio quality, industry reputation & client satisfaction rating; B2B web design agencies can create visually appealing websites that deliver better user experience while promoting business goals effectively.
What are the key elements of an effective B2B web design?
An effective B2B web design must include responsive design, intuitive navigation, compelling content, a strong brand identity, and clear calls to action.
Responsive Design
One of the key elements that make a B2B web design effective is responsive design, which ensures website compatibility across different devices such as desktops, laptops, tablets, and mobile phones.
By optimizing for responsiveness, B2B websites can provide an outstanding user experience to all visitors regardless of their device type or screen size. This feature is especially important given the increasing number of users accessing websites through mobile devices.
An excellent example of responsive design in action is GoingClear's work on Posh Technologies' website redesign project. They built custom designs with tight and clear project management processes while considering cross-browser and device compatibility during development.
Implementing responsive design isn't just about improving user experience; it also impacts SEO efforts positively by helping sites rank better on search engines like Google.
In 2019, Google rolled out its "mobile-first indexing" update, which prioritizes ranking websites with good performance on mobile devices over those optimized only for desktops.
Intuitive Navigation
Intuitive navigation is a critical element of effective B2B web design. Without it, visitors can quickly become frustrated and leave your website.
To achieve intuitive navigation, consider using clear labeling that explains what each page is about, as well as drop-down menus that provide additional categories or subcategories for exploration.
WebFX suggests implementing breadcrumb navigation so users can see where they are on the site at any given time.
In addition, working with a custom web design agency like GoingClear can ensure optimal user experience through thoughtful website development code that ensures fast load times and smooth browsing experience.
Compelling Content
Captivating and informative content is a pivotal aspect of effective B2B web design. Engaging product/service pages with compelling copy can educate potential customers about the full value proposition that your company provides, making them more inclined to make a purchase or move further down the sales funnel.
This content should be well researched, structured in an easy-to-read format while incorporating persuasive language and call-to-actions (CTAs) to guide visitors toward conversions.
It is essential to communicate your brand message effectively through written and visual mediums. Visitors are more likely to stay engaged when they instantly connect with relevant information on products/services or industry insights provided by blogs or infographics on your site.
Quality writing makes it easier for visitors to understand what sets you apart from competitors and why they should choose you over other brands in the market. Additionally, Google aims at improving user experience by rewarding websites that produce quality content by ranking them higher in search engine results pages (SERPs).
To conclude, businesses need engaging and informative web contents as part of their B2B web design strategies for success online; this means presenting compelling information cogently while weaving CTAs into each page's structure persuasively.
Strong Brand Identity
A strong brand identity is crucial to the success of a B2B website design. It helps businesses stand out from their competition and establish a unique voice and personality in their industry.
For example, GoingClear's portfolio showcases how they have helped various clients develop strong brand identities through thoughtful web design and messaging. One client that stands out is DiscoverLink, a restaurant training platform.
In addition to visual branding elements such as color schemes and logos, it's important for companies to have a clear message that resonates with their target audience.
Overall, having a strong brand identity can make all the difference between a successful B2B website design project or not.
Clear Calls To Action
Clear calls to action are essential when it comes to B2B website design. In the business world, whether you're selling a product or service, your website should have clear and concise messaging about what you want visitors to do - such as signing up for an email newsletter or requesting a quote.
For example, WebFX offers customized CTAs that fit seamlessly into a brand's overall design aesthetic and message. These CTAs can be used in various locations throughout the site to encourage visitors to take actions that are important for businesses, such as filling out contact forms or making purchases.
Accordingly, strategic placement of calls-to-action may include putting multiple buttons on one page with different wordings and colors while using white space effectively will make sure they stand out more on any given page.
How To Choose The Right B2B Web Design Agency?
To select the right B2B web design agency, evaluate their portfolio and expertise, consider their communication style, check client testimonials, and compare pricing and packages.
Assess Their Portfolio
One of the most important factors to consider when choosing a B2B web design agency is assessing their portfolio. This will give you an idea of their range and capability, as well as their style and quality standards.
When evaluating a portfolio, keep in mind the key metrics such as client satisfaction and project cost range for each company. Take note of how many projects are displayed on the portfolio page.
For instance, GoingClear is known for its custom designs with tight project management processes resulting in aesthetically pleasing websites optimized for conversion rates while WebFX is an award-winning team of designers offering full-service digital marketing agencies that generate over 7.8 million leads and $3 billion in revenue for clients over the past five years alone through user-friendly design incorporation with various marketing strategies like SEO optimization, email marketing, social media advertising among others.
Evaluate Their Expertise
Choosing the right B2B web design agency requires assessing their expertise in creating effective websites. Look for agencies that demonstrate experience and success in creating sites similar to what you need.
Evaluate their portfolio to see if they have worked with companies in your industry or niche.
Another factor is evaluating the range of services they offer. A top-notch B2B web design agency should offer a comprehensive suite of services, including: custom design, web development, inbound marketing, SEO, PPC advertising, e-commerce solutions, and brand strategies.
Finally, it's also essential to evaluate how well an agency understands current trends in the digital space, marketing and technology advancements.
According to DesignRush.com rankings on top-rated B2B web design agencies based on Portfolio quality (18%), Industry reputation (17%), Client satisfaction (17%), Expertise (16%), Custom Web Design & Development Projects completed (16%) & Ability To Meet Deadlines And Budgets (14%).
Lform Design ranked 1st as one of the Top-Rated B2B Web Design Agency followed by Baunfire at rank 2nd, Lounge Lizard at rank 3rd Digital Silk at rank 4th& Clay is completing this list ranking at number five respectively.
Consider Their Communication Style
When choosing a B2B web design agency, it's crucial to consider their communication style. Effective communication is essential in ensuring that the project runs smoothly from start to finish.
For example, GoingClear is a B2B web design agency that believes in open communication with clients. They pride themselves on being responsive and transparent throughout the entire development process.
Similarly, WebFX understands how important clear communication is for building successful partnerships with its clients.
Considering a top development company that's communication style also involves looking at how they handle deadlines, changes in scope or project requirements, and resolving any issues promptly during the website development process.
Partnering with a B2B web design agency requires trust and collaboration, which can only be achieved through effective communication between all parties involved in creating your ideal website.
Check Client Testimonials
When choosing a B2B web design agency, it's critical to assess the company's portfolio and expertise. One way to gain insight into an agency's abilities is by checking client testimonials.
For instance, GoingClear offers weekly meetings and post-website launch warranties on every project. Digital Silk prides itself on providing superior digital experiences for its clients while sticking to strict budgets and timelines.
By reviewing client testimonials when selecting a B2B web design agency, marketing managers can make informed decisions based on real-world feedback from previous clients in similar industries or business niches.
Compare Pricing And Packages
It's important to compare pricing and packages when choosing a B2B web design agency.
Some agencies charge hourly rates while others have project-based billing.
For example, LFORM DESIGN offers project budgets ranging from $10,000 to $25,000 with an hourly rate of $185 for each staff member working on a project.
WebFX offers customized proposals tailored to individual businesses that may encompass several services beyond just web design such as SEO optimization and email marketing campaigns.
Whether your budget is modest or extensive, there are plenty of B2B web design agencies available that can cater precisely to your needs and financial plan through professional guidance on cost-effective solutions without sacrificing quality results in the end product you'll get.
Which are the top B2B web design agencies?
These top B2B web design agencies include Lform Design, Baunfire, Lounge Lizard, Digital Silk, and Clay.
Lform Design
Lform Design is a top-rated web design agency with over 21 years of experience in delivering custom web solutions for B2B businesses. With a team size of under 49, the company offers personalized attention to each project and has earned an A+ rating from BBB.
They specialize in building lead-generating websites that deliver revenue growth for SMBs.
The agency's focus on user-friendly site design and navigation ensures that visitors stay engaged and converts into paying customers. They use top-quality web design tools such as CMS integration with WordPress, WebFlow, and HubSpot CMS to create SEO-friendly designs tailored to each client's specific needs.
In addition to web design services, Lform Design also assists businesses with PPC advertising, email marketing, social media marketing campaigns aimed at driving website traffic and increasing brand awareness.
With over 500 websites built to date for clients across multiple sectors like healthcare technology manufacturing industries construction hospitality nonprofits banking architecture among many others this award winning firm ranks highly amongst other leading B2B development agencies according to ranking algorithms based on portfolio quality reputation client satisfaction along with affordable rate starting from $185/hr while offering free consultation proposals make them one of the most sought after agencies in the industry today making them a perfect choice for managers looking for cost-effective high-quality precision-focused website redesigns or new builds projects within budget constraints delivered within expected timeframes without compromising quality or functionality while keeping open communication channels throughout all stages of development ensuring seamless processes implementation supporting business goals objectives demand forecasting trends providing better ROI overall improved customer service experiences ultimately helping companies grow revenue streams faster than competitors keeping pace changes marketplace innovation required succeed today.
Baunfire
Baunfire is a B2B web design agency located in San Jose, California. With a team size of 50-99, they specialize in designing marketing websites for businesses. Despite not being associated with the top-rated B2B web design agencies, Baunfire has a rating of 5 based on 18 reviews and has been recognized as one of the best B2B web design companies by a catalog of 639 firms.
Their project budget ranges from $50,000 and up, making them an ideal choice for medium to large-sized businesses looking for customized solutions that deliver results. Their expertise includes optimization techniques such as breadcrumb navigation and responsive designs that are critical to building user-friendly interfaces for target audiences.
Overall, Baunfire's commitment to delivering high-quality services sets them apart as a reliable partner dedicated to helping businesses achieve their desired outcomes through excellent website design and development projects that drive lead generation and revenue growth.
Lounge Lizard
Lounge Lizard is a full-service digital marketing agency offering a wide range of services, including web design, SEO, and PPC advertising. They have an impressive track record when it comes to generating leads and revenue for their clients by delivering custom web designs that are both visually appealing and easy-to-use.
One thing that sets Lounge Lizard apart from other B2B web design agencies is their commitment to open communication with clients throughout the entire process. This ensures they fully understand their client's vision for the website and allows them to make any necessary changes along the way.
Additionally, Lounge Lizard offers a variety of services beyond just web design such as SEO and PPC advertising which can help drive even more traffic to your site.
Digital Silk
Digital Silk is a top-rated B2B web design agency that specializes in creating exceptional digital experiences for its clients.
What sets Digital Silk apart from other agencies is its focus on delivering outstanding user experience while increasing visibility and reaching new markets.
Moreover, Digital Silk boasts of being affiliated with other top B2B web design agencies in the industry, making them even more reputable.
Clay
Clay is a B2B web design agency that specializes in custom web development, brand strategies, social proof,, and e-commerce solutions. With over 21 years of experience in the industry, they have worked with startups, small businesses, nonprofits, and online stores to create optimized websites that drive results.
Their team consists of in-house cross-functional website experts who work closely together to ensure streamlined project management processes.
Clay's portfolio showcases their expertise in creating websites with aesthetics that establish credibility while still being user-friendly. They use microsites and reports as well as enterprise web designs to cater to each client's unique needs while providing vital features such as CMS integration and subtle effects animation.
In conclusion, Clay is an award-winning B2B web design agency known for its dedication towards creating revenue-driving sites utilizing responsive design with copywriting services provided by their experienced team members which place great emphasis on clear communication channels throughout the website design process catering specifically towards the lead generation process for marketing managers seeking professional and customized solutions with A+ BBB rated customer satisfaction rating relevantly highlighted among other notable factors from [IMPORTANT FACTS].
What are the B2B web design process?
The B2B web design process typically involves discovery and planning, design and development, testing and launch, as well as ongoing support and maintenance.
Discovery And Planning
The discovery and planning phase is a crucial step in the B2B web design process. During this phase, the agency works closely with the client to understand their business goals, target audience, competition, and desired outcomes.
For instance, Lform Design conducts thorough market research done on their clients' industries to identify trends and opportunities. They examine existing websites to determine what works well and what can be improved upon.
During this stage of your project with a B2B web design agency like GoingClear, you should expect an open dialogue about your brand's strengths & weaknesses; key competitors within industry vertical(s) you operate; analysis of top-performing pages on competitor sites; assessing customer personas to map out buyer's journey needs from awareness through validation/decision-making stages; identification of content marketing strategies currently being utilized by competitors as well as ideas for how custom content can differentiate your brand - basically all these will help in developing an optimized site structure outlining detailed sitemap structures & wireframes before beginning any coding work!
Design And Development
Design and development are critical aspects of building an effective B2B web design. During the design phase, the focus is on creating a visually appealing site that engages visitors and effectively communicates your brand message.
A well-designed website should have a user-friendly layout with easy-to-use navigation that directs visitors to the information they need quickly.
During the development phase, the focus shifts towards implementing those designs using industry-standard coding practices for optimal performance across multiple devices and platforms.
Proper testing ensures there are no errors or glitches in functionality before launching your new site live. GoingClear is an award-winning B2B web design agency with over 21 years of experience building custom-designed websites tailored to clients' specific needs for businesses in various industries.
WebFX also offers a complete range of custom web development services including copywriting services aimed at crafting unique messaging that resonates with target audiences; responsive designs built to adapt seamlessly across all devices; revenue-driving e-commerce functionality geared towards boosting conversions; intuitive breadcrumb navigation allowing users to easily traverse pages within your site as well as full-service digital marketing solutions such as SEO optimization to guarantee higher organic web traffic and levels resulting in simple yet effective lead-generating websites suitable for brands looking to execute an inbound marketing strategy.
Testing And Launch
After the design and development stage, testing and launch are next in line for the B2B web design process. It's crucial that every feature on the website works as intended before going live to avoid any issues that could negatively affect user experience or harm your brand reputation.
Testing is not just about making sure everything works; it's also essential to make sure your website is optimized for conversions. For example, you can test different versions of landing pages with A/B testing techniques to find out which version converts better.
When selecting a B2B Web Design Agency from our list mentioned in [IMPORTANT FACTS], ensure they have proper processes in place throughout this critical phase of your project so that your investment realizes expected outcomes within set timeframes while keeping costs reasonable.
Ongoing Support And Maintenance
After launching a new B2B website, ongoing support and maintenance are crucial to ensure its success. The best B2B web design agencies offer comprehensive post-launch services that include regular updates, bug fixes, security monitoring, and performance optimization.
One example of an agency that offers outstanding ongoing support is WebFX. Their team provides dedicated account representatives to each client for continued assistance with any website-related needs.
They also offer a range of digital marketing services like SEO optimization, PPC advertising, email marketing, social media marketing, content marketing and video production - so you can keep generating leads.
It's important to remember that launching a website is just the beginning of your online presence.
What are the benefits of hiring B2B web design agency?
Hiring a B2B web design agency can provide access to industry experts, customized solutions, time and cost savings, ongoing support and updates; read on to discover how these benefits can help your business grow.
Access To Industry Experts
One of the key benefits of hiring a B2B web design agency is gaining access to industry experts. These agencies are typically staffed by professionals with vast experience in different areas, including web design and development, SEO, PPC advertising, and digital marketing.
For example, GoingClear has been in business for over 21 years and has worked with clients across various industries such as finance, healthcare & technology. With in-house cross-functional teams consisting of UX designers, developers & QA testers they have provided custom solutions to businesses looking for optimized websites.
Additionally WebFX offers a full suite of online marketing services along with custom website designing catering to both small startups as well as established corporations seeking improved user experience on their platforms.
Partnering with a B2B web design agency would also allow companies to tap into these experts' skills without having to invest significant amounts of money or time training an internal team.
Customized Solutions
B2B web design agencies are known for their ability to provide customized solutions. This means that they can tailor the design and functionality of a website to suit the specific needs of a business.
For example, a B2B web design agency may create custom plugins or modules that enable businesses to offer new services or features on the same page of their websites.
By working closely with businesses, B2B web design agencies ensure in-depth understanding of each client's goals and vision helps in delivering highly-customized solutions suited well enough towards achieving those goals.
WebFX offers a range of customized website development options tailored specifically to individual needs. Their team works collaboratively with clients throughout all stages of the project - from initial planning through launch and post-launch support - ensuring each site is fully optimized for success.
Time And Cost Savings
Partnering with a B2B web design agency can result in significant time and cost savings for businesses. With a dedicated team of web design specialists, businesses can focus on other aspects of their operations while leaving the website development to the experts.
WebFX, for example, offers its clients a dedicated account representative who is responsible for communication and updates throughout the website development process.
In addition to streamlined communication processes, partnering with a B2B web design agency like WebFX can also lead to significant cost savings. Due to their extensive experience in website development and access to top-quality tools, these agencies are able to work quickly and efficiently without sacrificing quality or results.
For instance, WebFX has over 21 years of experience in custom web design services and knows how to use every tool at its disposal effectively.
Ongoing Support And Updates
Partnering with a B2B web design agency provides businesses with ongoing support and updates for their company website. This is crucial in today's fast-paced digital landscape, where websites need to be constantly updated to remain relevant and competitive.
B2B web design agencies typically offer post-website launch warranties on every project they undertake. This means that if anything goes wrong or needs fixing once the site is live, the agency will take care of it without any additional cost to the business owner.
For example, GoingClear is a B2B web design agency that offers ongoing website maintenance packages tailored specifically for each client's needs. These packages include everything from software upgrades and bug fixes to content creation and social media management.
In today's digital age, having a strong online presence is crucial for any business to succeed. That's where B2B web design agencies come in - they can help your organization build and maintain a website that not only looks great but also drives leads and conversions.
From responsive design to compelling content, there are many key elements of an effective B2B web design. When choosing the right agency for your business, it's important to evaluate their expertise, communication style, and client testimonials.
GoingClear and WebFX are just two examples of top agencies with years of experience delivering customized solutions to businesses across industries.
What is a b2b web design agency and what do they do?
A b2b web design agency is a company that specializes in creating engaging websites for other businesses. They work with clients to understand their unique needs and create custom solutions to help them achieve their goals, whether it's generating leads, increasing sales or improving brand awareness.
Why should I hire a b2b web design agency for my business?
Hiring a b2b web design agency can bring many benefits to your business, including access to expert knowledge and expertise in the field of website development. A professional website not only helps establish credibility and trust with potential customers but also makes it easier for visitors to find important information about your products or services.
How much does it cost to hire a b2b web design agency?
The cost of hiring a b2b web design agency varies depending on several factors such as the size and complexity of the project, level of customization required, geographical location, among others. Typically costs can range from several thousand dollars up into six-figure territory depending on specific requirements.
What should I expect when working with a b2b web design agency?
When working with a reputable b2b web design agency you can expect exceptional communication throughout each phase of the project - including discovery sessions where goals & objectives are fleshed out by both parties followed by comprehensive planning stage outlining deliverables so expectations remain clear; timely responses from experts well-versed in industry trends; frequent check-ins through various milestones ensuring quality control measures taken along way while addressing any issues preemptively preventing costly mistakes down line; launch advisory advice after completion assisting individuals achieve maximum success post-launch & beyond.
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