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Conversion-focused ecommerce websites that people remember.

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Zoe min
Gleamin min
Ecomm Wesbite Design Hero
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Data-first ecommerce web design for increased revenue.

Selling online should be easy. It’s all about understanding your potential customers, their motivations, their barriers to purchase, and how they interact with your ecommerce website.

Analytics & Data

We study historical data and create customer surveys which give us a head start in determining areas where we can make web design improvements to your ecommerce site.

User Behavior Tracking

By using visual data tools to analyze your customer’s current user experience we gain valuable data insights that allow us to design an ecommerce website that is both functional and easy to navigate.

Ecommerce website design that's attractive and keeps your customers' needs in focus.

Your ecommerce store needs to be more than just amazing at the surface level. You need responsive design, good site navigation, and an amazing user experience. All catering to your target audiences and their preferences.

Style Guides

Our UI designers create visual style guides that ensure design consistency. From your homepage design to your product page design, each design element aligns with your brand and your target customer.

Interaction Design

To deliver the best ecommerce solutions for our clients, we focus on the micro-interactions throughout your site. Each call to action, from product information to the checkout process are optimized.

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Our latest ecommerce website examples 🔥

Here's a small selection of our latest website design projects. Want to see more?

"We’ve seen an increase in average order value. There’s also been an uptick in the website conversion rate of visitors to buyers. I frequently get compliments from customers on how easy our website is to navigate and to find exactly what they're looking for."

- Chauncey Twine, VP of Ecommerce, Briogeo

Customized websites for all platforms and verticals.

We are experts in the world's leading web platforms and serve clients in every vertical. Whether for B2B, technology startups, ecommerce, or small businesses, we have a custom web design solution for you.

The download on ecommerce.

Building an  e-commerce website can be really complex; that's why we've compiled this extensive list of FAQs and resources to help you along the way.


Ecommerce Web Design FAQ

Whether you’re considering a new Shopify theme, are redoing your WooCommerce store, or are launching a new ecommerce brand, we’d love to work with you. Below are some commonly-asked questions. Have a question not answered here?

Ecommerce web design is the process of creating a website for selling online. From a Shopify ecommerce store to a store on WordPress or other platforms, there are many ways to start selling your products online.


Ecommerce web design involves planning the layout and design of the site, as well as developing features such as shopping cart and payment processing. A professional ecommerce web designer will have the expert knowledge in all of these areas ensuring that your online store is both effective and stylish.


A good ecommerce store needs every detail to be well-executed. From each product description, to the buy buttons, to the way a product image is displayed, to the way the website displays on mobile devices, good design is paramount for conversions.

There are a lot of great B2B ecommerce website examples online. Some of the best have specific features in common, such as a great brand color scheme, high-resolution product photos, responsive themes, a well-designed user interface, easy navigation, and a conversion-focused design that helps with increasing sales and improving the shopping experience for the customer.

When starting an online business, you want to make sure your ecommerce website design represents your brand and its values and what it offers to the customer.

For more ideas you can look at our list of the best Shopify stores, our roundup of the best retail website designs or our top beauty website examples.

Expect to pay handsomely for quality ecommerce web design. Sure, you can use a free website builder to create a basic ecommerce website, but if you want a professional-looking website that is designed specially for the needs of your business, it will cost you.


We offer high-quality ecommerce web design solutions.You can use our project calculator to estimate how much we would charge for your ecommerce website design needs.

Even a modest improvement in conversion rates for an ecommerce website with significant sales can result in a substantial ROI.

For example, an improvement from 3.1% to 3.6% in conversion rate for a custom ecommerce site with $5,000,000 annual online sales will yield over $806,596 in extra sales every year. To see how this may apply to your business, check out our conversion rate calculator.

Our average ecommerce website redesign averages $50,000-$100,000, based on the size and complexity of the online store. This includes a two-day strategy workshop, full UI/UX design, custom theme development, content writing, and more. You can check out our project calculator to get a more exact idea of cost for your website.

If you're not looking to redesign your entire ecommerce website and would rather improve your existing store themes, we offer Grow packages starting at $5,000/month. Grow focuses on improving the conversion rates of your existing website.

Everyone has different business goals. That is why we offer a variety of ecommerce web design and development services to our clients. Here's how we typically decide what service our clients are a better fit for:


Website redesigns are best for organizations undergoing a major rebranding, looking to migrate their online shops to a different ecommerce platform or have larger, structural issues with their current ecommerce store design.


Conversion optimization is best for organizations that have an already established and successful ecommerce website they’re comfortable with and are looking to increase conversions, sales, and improve overall customer experience.

Our ecommerce website development company has designed a 6-month roadmap to help you get most out of your ecommerce business.. Our team will study your website traffic, observe issues/opportunities with user experience, identify quick wins, and systematically execute and measure improvements to the site.

Month 1 - Conversion Rate Optimization Audit

Through a mix of user testing and data analysis, our ux designers will perform a CRO audit of your current ecommerce website. We'll focus on optimizing the design, technical performance, and conversion potential of the site across all platforms, including Mobile and Desktop devices. Some of the key things we'll identify are:

  • Priority levels
  • Problems/Opportunities
  • Potential Solutions
  • Issue Types (Design, Technical, Conversion, Internal)
  • Bucket (Quick Win, Test, Other)

Month 2 - Roadmap + Quick Wins

Our teams will collaborate by taking our findings and creating a 6 month Grow roadmap. During this time we’ll focus on identifying and implementing the changes that will have the biggest impact on your ecommerce website. This month we'll also focus on executing the quick wins adjustments.

Months 3 - 6 - Improvements, Testing, and Reporting

Our dedicated team of experts will systematically perform conversion tests and implement improvements to your ecommerce website templates that lead to better user experiences, higher conversions and increased revenue.

We’ll work with you explaining the how, why, and impact of every change so that you can be confident in the effectiveness of the implemented strategy.

We can also offer to showcase ecommerce website design examples to explain best practices for optimizing SEO and boosting conversions.

If you're curious about what level of insights you can expect, check out our resource section for e-commerce.

Here's a quick outline of our process:

Project Kick-off

We start with an in-person or virtual project kick-off that often takes place over the course of 1-2 days. In this kick-off, our team will perform a series of exercises to better understand your brand, your customers, current challenges with your existing ecommerce web themes, and goals for future growth. We'll also dig into things like website structure, products, categories, and design.


This way before we start building and designing your ecommerce website we’ll have a solid understanding of your needs so we can provide custom tailored recommendations.

Strategy & Design

We'll then create a series of documents such as a key takeaways document, user personas, user flow charts, initial website wireframes for your website’s landing pages and product pages, and mood boards.


Based on our research and observed user behavior we'll iterate with your team in a collaborative fashion to create an ecommerce website design that both you, and your customers will love.

Development & QA
After we've both arrived at a point with the visual design where we're completely satisfied we'll transition over to development. Our ecommerce website design team creates comprehensive visual guidelines for our development team to execute.

Our approach to QA has five layers:

  • A round of technical QA performed by your web developer
  • A round of visual QA performed by your UI/UX designer
  • A round of functional QA performed by a quality analyst
  • A round of holistic QA performed by our broader team
  • A round of holistic QA performed by your team

This multi-layered approach ensures your website performs flawlessly on day one.

Absolutely! We help brands migrate online stores quite frequently.


Our ecommerce experts will handle the data migration of products, customer and order data, as well as third party integrations with your CRM, ERP, IMS and other order management systems.


Whether you’re migrating from Magento to a Shopify ecommerce solution, or from BigCommerce to WooCommerce, we can help with most cross-platform ecommerce migrations.

If you're just launching your product, we can assist with your ecommerce website setup and provide design tips and best practices.

We are a 100% certified Shopify Plus agency. In fact, we were one of the first 10 ecommerce agencies inducted into the Shopify Plus program when they initially created it. We also have deep expertise in WooCommerce and other platforms.

Unlike some of our competitors, we don't actually rely on any third-party themes like an off-shelf WordPress theme or Magento theme.

We've developed our own custom ecommerce website theme dubbed 'Space Station for Ecommerce'. Space Station is a minimalistic base theme optimized for things like:

  • Page Speed
  • Flexible Content Sections
  • Search Engine Optimization

Our multipurpose Shopify themes and WordPress themes are highly customized to each brand’s needs, and those of their target customer.

We design the ultimate ecommerce websites for beauty, real estate, fashion, and technology companies, as well as many other verticals and categories.

To get a better sense of who we’ve worked with, check out our client list.

Currently, we offer a limited range of digital marketing and social media services including:

  • Paid Advertising (Google, Facebook, Instagram)
  • Search Engine Optimization

We're also totally comfortable collaborating with your existing teams and ongoing marketing strategy.

Yes, in addition to offering ecommerce web design, we are also a full service web development company. We develop amazing ecommerce websites on WordPress and Shopify.


Are you ready for a memorable website?

Find out how we can help you achieve your goals by setting up a call with Mike, our co-founder.

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