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Health and Wellness Website Design and Development

Eye-catching websites for aspiring wellness and health brands.

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Gleamin min
FEED min
Health and Wellness 1
Website design for Centivo—Huemor web design

Strategic health and wellness website design for conversions and revenue.

It starts by understanding your customer, their motivations, their barriers to purchase, and how they currently interact with your health and wellness website.

Analytics and Data

We analyze your historical website data, then support that with customer surveys. This combination gives us an edge in determining areas where we can make web design improvements to your health and wellness website.

Use Behavior Tracking

By using visual data tools to analyze your customer’s current user experience, we gain valuable data insights that allow us to design a health and wellness site that is both functional and easy to navigate.

A website that grows with you.

Your brand is rapidly growing and your industry is constantly changing. Our custom health and wellness website templates are built to grow with you.

Future Planning Your Website

As a top health and wellness web development agency, over the last decade we've worked with yoga, pilates, and fitness studios on new website and website redesign projects. We use that experience to help you predict and incorporate future needs into the site build.

A Flexible Wellness Website Template

Our custom WordPress, Shopify, Drupal, and WooCommerce themes allow you to edit, update, and expand your website over time. Our experience in the health and wellness industry has taught us that nothing is static, and an easy-to-modify website is crucial.

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The best health and wellness website design that keeps your customers' needs in focus.

Your wellness or health and fitness website needs to be more than just amazing at the surface level. You need to give visitors a premium user experience. Our user-centric web development approach ensures that every touchpoint moves a visitor toward becoming a customer.

Style Guides

Our web design experts create visual style guides that ensure design consistency from top to bottom. From your homepage design to your service category page design, each design element aligns with your brand identity and your target customer.

Interaction Design

To deliver the best health and wellness website designs in the industry, we focus on micro-interactions across your website. Whether you have a healthy living or weight loss brand, or you are a personal trainer, our website design gets granular with your site visitors.

"Huemor’s attention to detail, level of expertise, professionalism, responsiveness, and willingness to make sure that they are creating the best outcome for the client is truly unmatched. I am looking forward to working with them as a retainer client in the future."

- Isfahan Chambers Harris, Founder & CEO at Alodia Hair Care

Web Platforms, Services, and Industries.

Beyond website design for the health and wellness industry, we are experts in the world's leading web platforms and serve clients in every vertical. Whether for technology startups, ecommerce, retail or SaaS companies, we're sure to have a web design solution perfect for you!

Web Platforms.

Shopify Development and Design
WordPress Development and Design
Hubspot Development and Design
Drupal Development and Design
WooCommerce Development and Design


Ecommerce Websites
Agency Websites
Technology Websites
Nonprofit Websites
B2B Websites
Enterprise Websites

Web Services.

Web Design
Web Development
Conversion Rate Optimization
Page Speed Optimization
Web Support
Website Redesign

The download on Health and Wellness Websites.

Building a health and wellness website can be really complex; that's why we've compiled this extensive list of FAQs and resources to help you along the way.


Health and wellness website design and development basics

As a leading web design and development company for health and wellness brands, we make every effort to communicate and educate. Here are some additional resources for you to learn about health and wellness web design trends, and our approach. If you have any questions, don't hesitate to reach out.

Our average website redesign project for health and wellness brands averages $75,000-$120,000 based on the size and complexity of the site. This is inclusive of a two-day strategy workshop, full UI/UX design, custom theme development, content writing, and on-site SEO. For a more accurate estimate, be sure to check out our project calculator.

If you're not looking to redesign your entire health and wellness website and would rather work on your existing website, we offer Grow packages starting at $5,000/month. Grow is an ongoing engagement focusing on conversion rate optimization. Learn more on our conversion rate optimization page.

Everyone has different business goals. Here's how we typically decide what service our clients are a better fit for:

Build engagements are best for health and wellness websites undergoing a major rebranding, looking to migrate from a different content management system (CMS) or have larger, structural issues with their current online store.

Grow engagements are best for wellness and health professionals with established ecommerce websites they’re comfortable with and are looking to increase conversions, sales, and improve overall customer experience.

Our health and wellness web design company has designed a 6-month roadmap to study your website traffic, observe issues/opportunities with user experience, identify quick wins, and systematically execute and measure improvements to the site.

This roadmap will help ensure your CBD website is optimized for maximum impact and ROI.

Month 1 - CRO Audit

Through a mix of user testing, qualitative research, and data analysis, we'll perform a CRO audit of your current health and wellness company website. We'll focus on mobile, desktop, and performance opportunities. Some of the key things we'll identify are:

  • Priority levels
  • Problems/opportunities
  • Potential solutions
  • Issue types (design, technical, conversion, internal)
  • Bucket (quick win, test, other)

Month 2 - Roadmap + Quick Wins

Our teams will collaborate by taking our findings and creating a 6 month Grow roadmap. From this, you'll have a clear understanding of where we're going to have the biggest impact. This month we'll also focus on executing the quick wins adjustments.

Months 3 - 6 - Improvements, Testing, and Reporting

Our dedicated team of web designers will systematically perform conversion tests and make effective website design improvements that result in higher conversions and increased revenue. We’ll walk you through the how, why, and impact, every step of the way.

Timeline & Budget

Our Build engagements typically last 4-6 months and cost $75,000-$120,000 USD.

Project Kick-off

We start with an in-person or virtual project kick-off that often takes place over the course of 1-2 days. In this kick-off, our team will perform a series of exercises to better understand your brand, your target audiences, current challenges with your existing WooCommerce or Shopify theme, and goals for future growth.

Following best health and wellness brands design practices, we'll also dig into things like website structure, basic functionality and user interfaces, web accessibility, SEO strategies, and responsive design. We’ll also look closely at your competitors within the health and wellness industry.

Strategy & Design

We'll then create a series of documents such as a key takeaways document, user personas, user flow charts, initial website wireframes, color palette and design patterns, and mood boards.

Based on our research and observed user behavior we'll iterate with your team in a collaborative fashion to create a website design that both you, and your customers will love.

Development & QA

After we've both arrived at a point with the visual design where we're completely satisfied we'll transition over to development. Our web design experts for health and wellness brands create comprehensive visual guidelines for our development team to execute.

 Our approach to QA has five layers:

  • A round of technical QA performed by your web developer
  • A round of visual QA performed by your UI/UX designer
  • A round of functional QA performed by a quality analyst
  • A round of holistic QA performed by our broader team
  • A round of holistic QA performed by your team

This multi-layered approach ensures our custom websites launch and perform flawlessly from day one.

Yes, we can migrate your existing beauty brand Shopify store to Shopify Plus.

Our experts will handle the data migration of posts, custom post types, wellness articles, taxonomies, users, as well as third-party integrations with your CRM, ATS, IMS, and other order management systems. We will carefully handle your data and ensure a smooth transition to Shopify Plus.

If you're just launching your health and wellness brand, we can assist with your website setup, website maintenance, offer design inspiration ideas and consult on best practices.

We predominantly provide ecommerce design for beauty brands and health and wellness brands, including those focused on holistic health, healthy lifestyle, healthcare, and health insurance. We also have experience across a number of other categories.

To get a better sense of who we’ve worked with, check out our client list.

Huemor is first and foremost a web design company as well as a web development company. Our focus on website design and development has allowed us to become one of the top web design agencies in the United States with a track record of successful website deployment across multiple industries and types of companies.

We are not a digital marketing agency per se but we do offer a limited range of digital marketing services including:

  • Paid advertising (Google, Facebook, Instagram)
  • Search engine optimization

We're also totally comfortable collaborating with your existing teams and ongoing marketing strategy.

There's no doubt that health and wellness websites are becoming more popular. But how can you make sure that your website is healthy? Here are a few tips:

First, regular check-ups are a must. Just like you would visit the doctor for a physical, your website needs to be audited periodically to check for any potential health problems. This includes checking for things like broken links, outdated content, and security vulnerabilities.

Second, keep it clean. A tidy website is a healthy website and easy to navigate. Be sure to delete any old or unused files, and keep your pages well organized. This will help your visitors find the information they need, and it will also make your site more efficient and faster.

Third, eat right. Just like you need to eat healthy foods to stay in shape, your wellbeing website also needs the right "nutrition." Make sure you're providing fresh, unique content that will nourish your visitors. This includes things like blog posts based on inspiring wellness topics, articles with interesting health topics to discuss, wellness tips, healthy recipes, infographics, and a video library sharing health and wellness information.

If you're only serving up stale health information, your website will eventually suffer.

If you're looking for some inspiration for your own art of healthy living, healthy eating, or health and wellness website, make sure to check out these sites:

  • Fit Bottomed Girls
  • Bites of Wellness
  • Greta Hills’ Rasa Yoga and Ayurveda Lifestyle
  • Zen of Healing
  • Exhale Spa
  • The Real Food Dietitians
  • Joyous Health
  • Verywell Health
  • Breaking Muscle
  • Yoga Journals’ poses, sequences and philosophy
  • Tiny Buddha
  • Mind Body

When it comes to mental health websites, there are a lot of factors to consider.

First and foremost, you want a website that is trustworthy and reliable. After all, mental health is a sensitive topic, and you don't want to end up on a site that isn't respectful or accurate.

Second, you also want a site that is user-friendly and easy to navigate.

And finally, you want a site that offers a wide range of resources. Whether you're looking for mental health articles, mental health support groups, or mental health professionals, you should be able to find it all in one place.

With so many mental health websites out there, it can be tough to know where to start. But if you keep these factors in mind, you should be able to find the perfect mental health website for your needs.

Yes, we offer long-term website support for health and wellness brands. In fact, over 90% of our website redesign clients transition into long-term support clients.


Are you ready for a memorable website?

Find out how we can help you achieve your goals by setting up a call with Mike, our co-founder.

mike amber min